Live Chat is Terrific's built-in, real-time communication layer. It lets viewers talk directly with your host or your team behind the scenes, right inside the livestream on your own website. No friction. Just instant, high-intent conversations that drive purchase decisions.

Why does live chat matter?

Chat turns passive viewers into active buyers. It drives conversions by answering questions instantly, reduces hesitation around sizing, shipping & product use, boosts watch time and keeps the energy high, builds trust with real-time interaction, and improves AOV through guided selling & recommendations.

How does live chat work?

1. Go Live: Start your Terrific livestream from your dashboard. 2. Chat Opens Automatically: Viewers see the chat alongside the video player, fully branded and native to your site. 3. Respond in Real Time: Your host and team answer questions, pin messages, and guide buyers. 4. Track Insights: All chat activity appears in your live analytics.

Monetization For Publishers

About

What is Terrific Monetization?

A fully owned vertical feed experience that lives on your site, runs on your first-party data, and turns every scroll into monetizable inventory you control.

Vertical feed experience embedded on your domain

Algorithmic personalization on your first-party data

You set the rates, you own the relationships

Integrates with GAM and your existing stack

47%

Longer Sessions

More time on site = more impressions and deeper engagement

2.8x

Higher Viewability

Vertical feed design ensures ads are actually seen

35%

RPM Improvement

Direct-sold sponsorships outperform standard display consistently

100%

Your Data. Always.

Every interaction builds proprietary audience segments you own

Revenue Model

Two Revenue Paths

Direct Sales & Sponsorships

Premium branded content, takeovers, and native placements sold directly by your commercial team. These command high CPMs and deliver clear storytelling value to brand partners.

Programmatic & Automated Ads

Remaining inventory filled through SSPs, DSPs, or Google Ad Manager. A high-viewability layer that monetizes every impression your direct team doesn't sell.

Benefits

Reasons to own your feed

Builds trust

with real-time interaction

Improves AOV

through guided selling & recommendations

Stop Losing Audience to Social

Your readers scroll TikTok and Instagram instead of your site. Give them the same vertical feed experience on your domain, and keep 100% of the traffic, time-on-site, and ad inventory.

End Platform Dependency

Regain control of your audience by keeping them within your owned environment. No algorithm changes, no reach taxes, no revenue going to someone else's platform.

Build First-Party Data Assets

Generate actionable, owned audience data from every interaction - enabling sophisticated targeting and direct monetization, independent of third-party cookies.

Builds trust

with real-time interaction

Unlock High-Value Sponsorships

Create new, high-impact branded formats that command 2–3× higher CPMs than standard programmatic, backed by real engagement metrics to prove ROI to sponsors.

Works With Your Existing Stack

Integrates with Google Ad Manager and your current infrastructure - no disruption to existing revenue streams, only an uplift on direct-sold opportunities.

Sustainable, Long-Term Growth

New visitors experience lighter monetization to build loyalty first, with ad intensity gradually increasing as engagement and retention signals strengthen over time.

The process

How it works

Embed the Feed

Add the Terrific carousel to your site with a single snippet.

Connect Your Content

Articles, videos, and editorial content flow into the personalization engine automatically from your CMS.

Set Up Ads

Define sponsorship tiers, ad slot frequency, and brand placements through the management dashboard.

Monetize Directly

Track impressions, engagement, click-through, and revenue attribution in real time. All first-party.

Features

Your traffic. Your feed. Your revenue.

What is Terrific Monetization?

Two Revenue Paths

Direct Sales & Sponsorships

Programmatic & Automated Ads

Reasons to own your feed

How it works

Key Capabilities

Ready to own your monetization?

Ready to Transform Your Website?

Pronto para transformar seu Site?