Product Manager

Location: Tel Aviv, Israel

About Us
Terrific is redefining how brands sell and engage. Our live social commerce platform blends interactive video, AI-driven personalization, and data-rich analytics to turn audiences into communities and moments into measurable sales. We power campaigns for global brands and media giants across Latin America, Europe, and Israel — delivering real-time insight and revenue impact at scale.

We’re now looking for a Product Manager who thrives in high-velocity environments, understands the mechanics of both B2B and B2C engagement, and knows how to turn complex ideas into products that win. You’ll own core parts of our platform, leading them from concept to market and ensuring every release moves the business forward.

What You’ll Do:

• Own and drive the product roadmap for your domain, from ideation to launch and beyond.
  
• Translate business requirements into clear product specifications and actionable user stories.
  
• Define product requirements, success metrics, and release goals based on data, research, and stakeholder input.
  
• Leverage data-driven insights to guide decision-making and prioritize high-impact initiatives.
  
• Plan, execute, and analyze A/B tests to optimize conversion rates, engagement, and retention.
  
• Collaborate with design and engineering teams to deliver high-quality products on time in a fast-paced delivery environment.
  
• Balance short-term delivery needs with long-term strategic goals.
  
• Engage directly with customers — both to sell ideas and to gather feedback — ensuring the product solves real problems.
  
• Work in an agile, collaborative environment, continuously refining processes to maximize team effectiveness.
  
  

What We’re Looking For:

• Proven experience in e-commerce (preferably in social commerce, SaaS, or marketplace platforms).
  
• B2B2C product experience — understanding the dynamics of serving both businesses and their consumers.
  
• 5+ years in a product management role, owning features or products end-to-end.
  
• Strong analytical mindset with proven ability to make data-led decisions.
  
• Experience designing, running, and interpreting A/B tests.
  
• Demonstrated success working in a fast-paced, agile delivery environment.
  
• Proven ability to understand and translate business requirements into impactful product decisions.
  
• Strong communication skills with the ability to speak to customers, pitch product ideas, and gather actionable feedback.
  
• Exceptional problem-solving skills and business acumen.
  
• Passion for user experience, growth, and measurable business impact.
  
• Startup experience is a plus (we move fast and wear many hats).
  
  

Why Terrific

• Direct ownership over products that shape the future of live, shoppable media.
  
• Work alongside a global team connected to top brands, broadcasters, and media groups.
  
  
  

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